Why You Should Launch An Airbnb in Southampton
Southampton, a historic port city in the South of England, has grown in popularity amongst tourists, travellers and corporate visitors. A city popular for its rich maritime heritage, Southampton is also on the doorstep of the New Forest and boasts fantastic transport links with an international airport and a main rail route into London. All of this makes Southampton an ideal location for setting up an airbnb.
In this article, we’re diving into why you should have an airbnb or holiday let in Southampton.
Strong business market
With fantastic transport links within the city and the ability to reach central London in just 1 hour, Southampton has adopted a strong business and contractor market. With plenty of businesses also operating from within Southampton, this is driving demand for airbnb properties in and around the city.
With Southampton undergoing regeneration in and around the city, with increased development and building work, this is driving a contractor market. So what does this mean for your airbnb property?
When we compare a hotel room, including the nightly rate, to airbnb-style accommodation for contractors, there is far greater demand for the latter. A hotel room demands higher nightly rates, alongside needing one room per employee, driving up the overall cost for employers.
Aside from this, the employees of these businesses prefer to stay in airbnb properties. They provide the amenities we’re all used to, making this a home-away-from-home. From being able to make their own meals and enjoy the comfort of a living room, serviced accommodation offers more benefits than the average hotel stay.
This industry also typically drives longer-term bookings, with building and development projects usually taking a few months. These long-term bookings are fantastic for landlords of airbnbs; since they lead to fewer changeovers and greater occupancy, equalling lower costs and overall more money in your pocket!
A thriving city
While Southampton boasts a great business market, the city is home to plenty of events during the peak summer season. From live music to the annual Southampton Boat Show, these events see thousands coming to stay in the city. So what does this mean for your airbnb?
There is a huge increase in demand from people choosing this style of accommodation for their visit to Southampton, due to the fact hotels drive up their prices in peak season and price themselves out! As a landlord of a holiday let in Southampton, you can set premium nightly rates that beat the competition and drive profit from your property. Alongside this, you can expect high occupancy throughout peak season, leading to a significantly greater return from your airbnb.
Location, location, location
Southampton not only offers great transport links to UK destinations, it also boasts an international airport. Hundreds fly in and out of the city each day, with many looking for short term holiday lets pre and post-flight, leading to a larger number of bookings from international guests.
With flights coming in from Europe, landlords can expect to see bookings from holidaymakers. As well as this, there is massive potential for landlords to provide short term accommodation to airport and airline staff. If your airbnb is well-managed and your guests enjoy their stay, you could see consistent occupancy from airline and airport staff, leading to more bookings and income!
With the help of an airbnb management agency, we can ensure that your guests receive a 5-star stay and in turn leave you a 5-star review!
Maximise your property asset
If you’re considering setting up an airbnb or holiday let in Southampton, then what are you waiting for! With the tourism and business market growing, now is the time to capitalise on this and reap the benefits of running your property as an airbnb.
Maintaining your holiday let can become a full-time job however, and that’s where we come in.
As a dedicated airbnb management company in Southampton, we can take care of everything so you don’t have to. From listing your property, managing bookings and guest communications, to maintenance and repairs to ensure your airbnb is always in fantastic order, we’ve got every detail covered.
As specialists in holiday let management, we’re committed to helping you reap the benefits of running an airbnb in Southampton. We’ll ensure you obtain a strong monthly income from you property, while not having to lift a finger to manage it.
If you’re looking to speak to someone about transforming your property into a holiday let in Southampton, then our team are here to help. Get in touch with us to find out more information about running an airbnb in Southampton, explore our portfolio, and discover more about our management services.